74 Theory Fitness Studio

Feel, Move, and
Look Better.

Personal training and small group fitness studio located in downtown Raleigh.

Supportive Community. Expert Trainers.

74 is the atomic number for Tungsten – the strongest natural element. Even a small amount of Tungsten added to another metal makes a significantly stronger alloy.

Our Theory: when you combine mobility work with functional strength training, you will feel, move, and look better. 

At 74 Theory, you’ll discover a fully personalized fitness journey tailored to your needs and goals. Our experienced trainers are dedicated to helping you achieve your desired results, and our welcoming community will keep you inspired and motivated. 

Our Services

Train. Rest. Repeat.

Personal Training

Working 1:1 with a personal trainer for a hour long session. Our personal trainers craft specific workouts to help you meet your goals.

Small Group Personal Training

A great way to make personal training more affordable. Workout with a small group and get personal attention while achieving your goals.

Fitness Classes

74 Theory offers a variety of classes, including Tabata, Strength and Conditioning, and High-Intensity Interval Training. Buy one of our class packages to get a discounted rate.

Meet Our Team

Our experienced fitness team provides personalized programs to help you reach your goals. We specialize in proper exercise and healthy lifestyles. Our team is passionate and dedicated to helping you achieve optimal results.

What They Say

I have trained with Jill for almost 10 years. She is an excellent trainer who studies her craft. She stays current with new trends in the fitness industry and is always introducing new and challenging exercises into my sessions, keeping me strong and engaged. Jill cares about her clients inside and out. She is a true gem in her field.
Kelly Gold
I have done prenatal and postpartum training with Jill. She is extremely knowledgeable and quick to recognize when I need a modification. Working with her has helped me maintain my strength to support two pregnancies as well as rebuild after a c-section.


Seely Stephenson
Laura is hands down the best personal trainer I have worked with over my 69 years. I began working with Laura five years ago and achieved more progress in my functional fitness than ever before. My wife joined me this past year. Laura is always positive and encouraging, she pays attention to us and is always watching for our balance and form.
Bill and Debbie Carter

Start Training

Experience a comprehensive and transformative fitness journey like never before, and join us at 74 Theory today!